Discount For Military, Law Enforcement, & First Responders

Hero SUP Canada first responder discount

Thank you for all you do in service of others!

As a military member, police officer, firefighter, paramedic or EMT you truly live the Hero lifestyle and spend long hours risking your lives to help others.

We are well aware that what you have dedicated your lives to do is not easy and can take its toll.  The well-being of your mental, emotional and physical health is a topic near and dear to our hearts.

We want to honour you and do whatever small part we can to help get you and your family out on the water!


We are pleased to offer a discount on regular priced paddle boards to the following:

- Military Members (active, reserve and retired) plus CF1 card holders.

- Active Emergency Responders - Police, Fire and EMT’s/Paramedics with a valid government ID.

- Hospital, Medical Care Staff & Emergency Care Workers


Please send us an email at with a copy of your ID or a work email for your discount code.

*Discount cannot be combined with other coupon codes. 

Click here to shop Hero SUP Inflatable Stand Up Paddle Boards.